Ad format · CPC
Buy Push Traffic — Push Notification Ad Network
A message that lands on the screen your customer is already holding. Reacheffect delivers push notifications to opted-in subscribers on desktop and Android in 195 GEOs, 181 million impressions a day, and you pay only for the click. Write a title, a line of text and an icon; the platform handles delivery and frequency.
Minimum deposit $30 via PayPal, $50 by card or crypto · 24/7 support
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How push traffic works on Reacheffect
- Create a campaignChoose Push, GEOs, devices and a CPC bid at or above the GEO minimum; set a daily budget.
- Upload creativesAdd two to five title, description and icon sets; the platform rotates them and reports click rate per creative.
- Pass moderationCopy and landing pages are checked for misleading claims and system-alert imitation, normally within one business day.
- Optimize by source and subscriber ageFresh subscribers click more; bid up on the sources and age brackets that convert and pause the rest.
Best verticals for push traffic
Push suits offers with a short, urgent message and a fast decision on the landing page. On the Reacheffect network it is bought most for these verticals:
| Vertical | Daily impressions |
|---|---|
| Mobile subscriptions (mVAS)Short, urgent messages fit carrier-billed offers; mobile subscribers dominate the base. | 62M34% |
| SweepstakesPrize hooks in a 30-character title outperform most formats on click rate. | 47M26% |
| E-commerceDeal and discount pushes reach subscribers at the moment of the offer; retargeting by time of day. | 31M17% |
| Sports bettingEvent-timed pushes before kick-off; odds boosts in the title. | 23M13% |
| Other verticalsiGaming, dating, finance, VPN & utilities, gaming and VOD campaigns | 18M10% |
| All push verticals | 181M daily impressions, all devices |
Push notifications volume and average bid by GEO
Daily impressions across all devices and the average bid per country, for the ten largest GEOs. Per-device figures and the full list of 195 GEOs are on the traffic-volume page.
| Country | Daily impressions | Avg. CPC |
|---|---|---|
 ChinaCN | 49.5M | $0.013 |
 IndiaIN | 39.5M | $0.009 |
 IndonesiaID | 9.2M | $0.011 |
 United StatesUS | 9.0M | $0.033 |
 BrazilBR | 7.4M | $0.015 |
 PakistanPK | 6.6M | $0.006 |
 RussiaRU | 5.3M | $0.014 |
 MexicoMX | 4.2M | $0.013 |
 NigeriaNG | 3.9M | $0.013 |
 BangladeshBD | 3.8M | $0.008 |
Who push traffic is for — and its limits
Push traffic fits affiliates running sweepstakes, mVAS, e-commerce and betting offers who can write and rotate creatives. Two limits to weigh before you buy:
- iOS coverage is thin. Safari on iOS does not support classic web push subscriptions; the iOS rows above are small and most iPhone reach comes from in-page push.
- Subscriber fatigue is real. Click rates fall as subscriber lists age; plan creative refreshes weekly and use the subscriber-age filter.
Push notifications FAQ
What is push notification advertising?
A push ad is a browser or system notification sent to users who subscribed on a publisher site. It appears even when the user is not on the site. Definition in the glossary.
How much does push traffic cost?
Reacheffect push is bought on CPC. Minimum bids start at $0.003 in tier-3 GEOs and reach $0.007 in Norway and Singapore on Android; SmartCPA is available for optimized campaigns.
Do push ads work on iPhone?
Classic push reaches very few iOS users. Use in-page push for iPhone reach; it needs no subscription.
What creatives do I need?
A title, a description and a square icon; an optional large image increases click rate on Android. Exact limits are shown in the campaign form.
How fast do push campaigns start?
After moderation, normally within one business day. Delivery begins immediately and stats update in real time.
Ready to buy push traffic?
Create an account, upload your creatives and launch a push campaign today.